Meeting the Writers
It’s been a packed couple of weeks here at Capital Towers™. Last(ish) weekend, we held a Producers’ Day at mac and invited our three selected writers to come and learn a bit more about the Festival and equip them with the tools they need to bring their shows here in May.
We had fantastic support from Pippa Frith, Rebecca Atkinson-Lord, Oluwatoyin Odunsi and Vanessa Oakes, who brought their collective expertise to the table and shared it generously with the writers.
It was a lively and productive discussion, talking about ways to find an audience and effective marketing strategies, together with more technical considerations. Each play will be sharing the performance space every evening, with a very tight turnaround in between, so it was important to work out effective ways of collaboration.
On Sunday, we had a dedicated PR Training Day with PR experts Hayes Collins Media (can’t find their website, so you can look up Phil Hayes and Sandra Collins on LinkedIn). With the Festival only 5 weeks away, the writers needed to think about how to package their shows, write press releases and engage local media. Preparations for the latter involved some frankly terrifying TV and radio interviews, during which I discovered I talk far too fast and have a habit of inserting entirely random words into otherwise ordinary sentences.
I’m told it gets better with practice.
It was a shame, in a way, to spend a weekend indoors while the sun was shining. Especially now that any prospect of summer seems increasingly remote. But the benefits were huge. The writers are a fab bunch, all up for the challenge, all keen to get stuck in and make the best show possible. I’m really looking forward to seeing the results.
You can see their plays during the Festival from 24-27 May at mac.
calyx by sean burn
A poetic and lyrical play about a girl’s transition from captivity to freedom.
Without a Hand to Hold by Rob Joiner
A tale of identity and friendship between two men living on the margins of society
Cuddles by Joseph Wilde
An horrific and darkly comic cautionary tale of control. Part acerbic satire, part psychological horror, and part domestic tragedy of almost Greek proportions.
I hope to see you there.